Production
Matchmakers
for the impossible briefs.
Free to brands and agencies. 23 years in
We're Momentum. We connect brands and agencies to new and innovative production solutions.
Twenty-three years of connecting brands and agencies with content production experts and next-generation production methods. We source the partners who can bring content and experiential campaigns to life, and expand what your team can take on anywhere in the world.
Whether you're looking to create
An experience, organic social, a stunt activation, immersive tech or commercials,
we connect you with the best partners from our vast and vetted network
Budgets that shrank. Formats that didn't exist last year. We find the partner who has already done it, or the one who can figure out how
The briefs we love most are the ones a producer or a creative has already written off. The format that did not exist yet, the budget that does not cover it, the timeline nobody wants to promise.
That is the whole aim: every content ask a brand or agency brings us, brought to life. Below, four that arrived without an obvious answer, and the partner each one turned into.
The budget said no to 12 countries.
Motorola
Twelve two-minute films in 12 countries, one per market, for around $150,000. All 12 markets kept, and nobody on a plane.
One Zoom opened the brief up.
Pepsi
The search started with macro photography. Talking it through with the creative team surfaced a better route, and it became an origami artist manipulating burger wrappers to reveal hidden logos. The campaign won multiple Cannes Lions.
Nine bidders, one partner, whole job.
Media agency
A media agency was about to bid nine companies across activation, technology and social. 1stAveMachine took the entire scope.
Live, to millions, with no second take.
Coca-Cola x Marshmello
A live-stream obstacle course with a gaming influencer, broadcast to millions. The signal did not drop.
Every one of those projects happened because someone was willing to take the Zoom
The producers and creatives we love working with are the ones who will spend fifteen minutes on something they have never seen before. No project attached, no brief on the table. Curious about the origami artist, the volumetric stage, the app that finds real people in nine markets by Friday.
That curiosity is what makes the impossible briefs solvable later. By the time the hard one lands, they already know who to call. We are grateful for every one of them.
If you are the kind of person who wants to see what is new before you need it, we will always make the time.
Momentum transcends the standard practice of merely distributing generic vendor rosters. She has always been and remains my teams’ definitive primary counsel, our indispensable first call.
Will Garcia
Integrated Producer, Zubi Advertising
Bettina brought in The Masses and they produced 45 pieces of content that not only answered the brief, but was delivered with speed, professionalism, and creative expertise.
David Murphy
Executive Producer, WPP Media
When it comes to thinking of ideas outside of the box my first go-to company is Momentum.
Jay Rivera
Omnicom
She knows practically everyone in the industry and consistently finds a way to get you out of any jam.
Miguel de la Lama
AT&T
A little truth to kick things off
After 10+ years, dozens of creative calls, last-minute pivots, "can we hop on a quick Zoom" requests, and "we have a crazy idea" calls than we can count, we have gotten really good at reading the room, and between the lines.
What creatives, producers, strategists, and brand folks actually want is
Someone who elevates the creative
Someone who makes you and your client feel safe, excited, and wildly impressed
Someone confident, collaborative, and not a pain to work with. We know you cannot write that in a brief, but it is true.
Good news: that is literally our love language
Get in
touch
Bring us the brief that doesn't have an obvious partner
Fifteen minutes on Zoom is usually enough to know whether we have the answer.
New production methods, once a month
What is actually working right now, who is building it, and what it costs. No pitch.
